Using Sales Funnels to Nurture Leads and Predict Revenue

Alex on October 2, 2020

While some art sales happen quickly, oftentimes the process can take weeks or even months before the client finally makes a decision.  Don't lose them in the process.  ArtCloud offers a central sales dashboard to help you review and track all your opportunities in one place.

Create Opportunities to track and follow-up on potential sales

Opportunities are designed to help you keep track of all the potential sales your gallery team is currently working on.  Quickly review the Activity stream to see the email correspondence, scheduled follow-up and create notes on the sale.  Coming close to finalizing the deal?  Send your clients an offer that you might set to expire to help close the sale.  Clients will have the option to approve and push the offer into an invoice with an instant payment link.

Screen Shot 2020-10-02 at 1.19.07 PM-1Benefits of Utilizing Opportunities:Screen Shot 2020-10-02 at 1.23.05 PM

Revenue Prediction: See at a glance what potential revenue the business as a whole and each staff member could bring in over a given period of time

Staff Oversight: Understand what potential sales your team is working on and what sales activities they've completed recently.  Email history and exchange is visible so you can review and give your sales team tips for closing deals.

Collaboration: If one staff member is out of the gallery, any other staff member can quickly find out the status of a potential sale and continue assisting the client.

Sales Workspace: When your staff is ready to work on their follow-ups, this is their go-to workspace where they can see who they need to follow-up with and when, so they don't let a potential sale go cold.

The sales funnel will help you and your staff visualize all your leads, sort by staff and prioritize who to follow-up with.  Make sure hot leads are attended to and go back to cold leads when you have extra time or hand off to the junior sales staff.

Inquiries made through ArtCloud websites automatically generate opportunities so you’ll be reminded to respond and follow up.  

Set to-do reminders so correspondence happens in a timely manner

ArtCloud will automatically update your contact records with opportunities, email history, artist of interest, and purchase history.  Quickly review this history every time your clients resurface for a more personal interaction.

Interested in learning more?  Book a demo to explore some of our Pro+ Sales and Marketing tools.

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