Website Navigation Menus: More Important Than You Might Think

Posted by Nika on 5/21/18 3:53 PM

Website navigation menus don't sound very interesting or compelling. But many galleries lose out on SEO, potential clients and sales because of outdated, ineffective website menus.

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Topics: Marketing, Websites/SEO

Increase Traffic to Your Gallery Website with Helpful Written Content

Posted by Nika on 5/10/18 9:36 AM

Art gallery websites all have one thing in common: lots of beautiful images of artwork. But to increase traffic to your site, you'll want to include helpful and interesting written content. Here's why - and how - to get started.

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Topics: Marketing, Websites/SEO

Mobile-First Indexing: What it Means for Your Gallery Website

Posted by Nika on 5/9/18 6:09 AM

Almost every art gallery wants their website to rank higher in search results, but many are not paying attention to one of the most impactful changes to Google's ranking system: mobile-first indexing.

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Topics: Marketing, Websites/SEO

Website Homepages: Common Mistakes Galleries Make

Posted by Nika on 4/30/18 9:15 AM

When galleries think about their homepages, they usually think about making a great first impression. Even so, many gallery websites include one or more of these common mistakes.

The end result? A poor experience for their website visitors, higher bounce rates, and lower conversion rates.

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Topics: Marketing, Websites/SEO

Improve Your Art Website’s SEO

Posted by Alex on 4/12/18 10:36 AM

We hear this from galleries and artists all the time: "I want better SEO" or "I've paid a lot for my SEO and I don't want to lose it."

What’s odd is that when we ask what ‘good SEO’ means to them, we don’t often get a straight answer. The truth is that presence on a search engine can be hard to define.

Below are some tips to help your art website perform optimally, so that you can establish and maintain a strong presence on search engines.

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Topics: Marketing, Websites/SEO